{"id":1003,"date":"2023-10-06T13:04:56","date_gmt":"2023-10-06T13:04:56","guid":{"rendered":"https:\/\/urbs-roma.com\/?page_id=1003"},"modified":"2026-05-20T13:10:36","modified_gmt":"2026-05-20T13:10:36","slug":"the-smallest-museum","status":"publish","type":"page","link":"https:\/\/urbs-roma.com\/en\/the-smallest-museum\/","title":{"rendered":"The Smallest Museum"},"content":{"rendered":"<h2>The Smallest Museum<\/h2>\n<p>Did you know that in Rome there is the smallest museum in the world dedicated to postcards?<\/p>\n<p>In the Testaccio district \u2014 a hub of talent, creativity, and experimentation \u2014 we opened in 2024 a place of wonder, memories, and inspiration. In a small space of just 20 square meters, over 1,600 postcards dedicated to Rome and its history are collected and displayed.<br \/>Black-and-white and color postcards, sent or kept in drawers, telling the story of this magnificent city's evolution \u2014 to those who live here and those far away.<br \/>The collection was born from the passion for Rome and for travel of architect Andrea d\u2019Antrassi and his team of young creatives, who over many years gathered the postcards now on display \u2014 acquiring them from private collectors and scouring vintage markets around the world.<br \/>A gallery of images that reveal how Rome has been lived, described, and dreamed of over time \u2014 documents of a past that has sometimes vanished, yet often still lingers. For a long time, the postcard was a symbol of travel: an essential keepsake of every journey, a testament to places seen and emotions felt.<\/p>\n<p>Stepping into The Smallest Museum by URBS is like taking a journey through time, exploring the city of Rome through the eyes of people from all over the world. It\u2019s impossible not to be drawn in by the many images on the walls, to immerse yourself in the memories of perfect strangers, to feel their sweet promises or their heartbreaking farewells.<br \/>The museum is not only a place of exhibition, but also a source of inspiration where the most creative minds come together. The idea was born not just to preserve and archive the past, but to make it relevant today and project it into the future.<br \/>The vintage postcards become a source of reinterpretation and experimentation for a talented team of creatives who reflect, explore, and create starting from the theme of the city\u2014transforming them into illustrated stories. These unique creations can be purchased and mailed from our very own postbox. <a href=\"https:\/\/urbs-roma.com\/en\/cartoline\/\">Discover here.<\/a>.<br \/>Come and enjoy an immersive experience at The Smallest Museum by URBS! We\u2019re waiting for you!<\/p>\n<figure><img decoding=\"async\" src=\"https:\/\/urbs-roma.com\/wp-content\/uploads\/2025\/07\/the-smallest-museum-4-768x1024.jpg\" alt=\"the smallest museum 4\" \/><\/figure>\n<figure><img decoding=\"async\" src=\"https:\/\/urbs-roma.com\/wp-content\/uploads\/2025\/07\/the-smallest-museum-5-768x1024.jpg\" alt=\"Ingresso del The Smallest Museum a Roma, con vetrina che espone cartoline storiche\" \/><\/figure>\n<figure><img decoding=\"async\" src=\"https:\/\/urbs-roma.com\/wp-content\/uploads\/2025\/07\/the-smallest-museum-1-1.jpg\" alt=\"Scorcio dell&#039;esposizione di cartoline storiche presso il The Smallest Museum all&#039;interno del concept store URBS a Roma\" \/><\/figure>\n<figure><img decoding=\"async\" src=\"https:\/\/urbs-roma.com\/wp-content\/uploads\/2025\/07\/the-smallest-museum-2-768x1024.jpg\" alt=\"the smallest museum 2\" \/><\/figure>\n<figure><img decoding=\"async\" src=\"https:\/\/urbs-roma.com\/wp-content\/uploads\/2025\/07\/the-smallest-museum_3-768x1024.jpg\" alt=\"the smallest museum_3\" \/><\/figure>\n<h2>CONTACTS<\/h2>\n<ul>\n<li>\n\t\t\t\t\t\t\t\t\t\tVia Amerigo Vespucci, 31 &#8211; 00153 Roma\n\t\t\t\t\t\t\t\t\t<\/li>\n<li>\n\t\t\t\t\t\t\t\t\t\t06 8971 1601\n\t\t\t\t\t\t\t\t\t<\/li>\n<li>\n\t\t\t\t\t\t\t\t\t\tinfo@urbs-roma.com\n\t\t\t\t\t\t\t\t\t<\/li>\n<\/ul>\n<h2>OPENING HOURS<\/h2>\n<p>Luned\u00ec\u00a0 \u00a0 \u00a0 \u00a0 \u00a0 10h \u2013 18h<br \/>Marted\u00ec\u00a0 \u00a0 \u00a0 \u00a0 10h \u2013 18h<br \/>Mercoled\u00ec\u00a0 \u00a0 10h \u2013 18h<br \/>Gioved\u00ec\u00a0 \u00a0 \u00a0 \u00a0 10h \u2013 18h<br \/>Venerd\u00ec\u00a0 \u00a0 \u00a0 \u00a0 10h \u2013 18h<br \/>Sabato\u00a0 \u00a0 \u00a0 \u00a0 \u00a0 chiuso<br \/>Domenica\u00a0 \u00a0 chiuso<\/p>\n<h2>SOCIAL<\/h2>\n<ul>\n<li>\n\t\t\t\t\t\t\t\t\t\t\t<a href=\"https:\/\/www.instagram.com\/urbs.roma\/\" target=\"_blank\" rel=\"noopener\"><br \/>\n\t\t\t\t\t\t\t\t\t\t\tInstagram<br \/>\n\t\t\t\t\t\t\t\t\t\t\t<\/a>\n\t\t\t\t\t\t\t\t\t<\/li>\n<li>\n\t\t\t\t\t\t\t\t\t\t\t<a href=\"https:\/\/www.facebook.com\/profile.php?id=61555424912310\" target=\"_blank\" rel=\"noopener\"><br \/>\n\t\t\t\t\t\t\t\t\t\t\tFacebook<br \/>\n\t\t\t\t\t\t\t\t\t\t\t<\/a>\n\t\t\t\t\t\t\t\t\t<\/li>\n<li>\n\t\t\t\t\t\t\t\t\t\t\t<a href=\"https:\/\/www.linkedin.com\/company\/urbs-roma\/\" target=\"_blank\" rel=\"noopener\"><br \/>\n\t\t\t\t\t\t\t\t\t\t\tLinkedin<br \/>\n\t\t\t\t\t\t\t\t\t\t\t<\/a>\n\t\t\t\t\t\t\t\t\t<\/li>\n<\/ul>\n<p>\t\t\t<iframe loading=\"lazy\"\n\t\t\t\t\tsrc=\"https:\/\/maps.google.com\/maps?q=via%20amerigo%20vespucci%2C%2031%20-%20roma&#038;t=m&#038;z=13&#038;output=embed&#038;iwloc=near\"\n\t\t\t\t\ttitle=\"via amerigo vespucci, 31 - roma\"\n\t\t\t\t\taria-label=\"via amerigo vespucci, 31 - roma\"\n\t\t\t><\/iframe><\/p>","protected":false},"excerpt":{"rendered":"<p>The Smallest Museum Sapevi che a Roma c\u2019\u00e8 il pi\u00f9 piccolo museo al mondo dedicato alla cartolina? Nel quartiere Testaccio, fucina di talenti creativit\u00e0 e sperimentazione, abbiamo aperto nel 2024 un luogo di meraviglie, ricordi e ispirazioni. In un piccolo spazio, di appena 20 m\u00b2, sono raccolte ed esposte oltre 1600 cartoline dedicate a Roma [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":0,"parent":0,"menu_order":0,"comment_status":"closed","ping_status":"closed","template":"","meta":{"_joinchat":[],"footnotes":""},"class_list":["post-1003","page","type-page","status-publish","hentry"],"_links":{"self":[{"href":"https:\/\/urbs-roma.com\/en\/wp-json\/wp\/v2\/pages\/1003","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/urbs-roma.com\/en\/wp-json\/wp\/v2\/pages"}],"about":[{"href":"https:\/\/urbs-roma.com\/en\/wp-json\/wp\/v2\/types\/page"}],"author":[{"embeddable":true,"href":"https:\/\/urbs-roma.com\/en\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/urbs-roma.com\/en\/wp-json\/wp\/v2\/comments?post=1003"}],"version-history":[{"count":9,"href":"https:\/\/urbs-roma.com\/en\/wp-json\/wp\/v2\/pages\/1003\/revisions"}],"predecessor-version":[{"id":16904,"href":"https:\/\/urbs-roma.com\/en\/wp-json\/wp\/v2\/pages\/1003\/revisions\/16904"}],"wp:attachment":[{"href":"https:\/\/urbs-roma.com\/en\/wp-json\/wp\/v2\/media?parent=1003"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}